The Lakeshore Christian Camping (LCC) Board of Directors has presented an offer to the Presbytery of Chicago (POC) to purchase the Presbyterian Camps in Saugatuck, Michigan.  Although the Camp continues to be a viable operation, the POC is considering divesting itself of the Camp for financial and operational reasons.  Because we believe that the loss of the camping ministry would be significant and non-recoverable, a group of Presbyterians from Churches within the POC has formed the LCC as a 501(c)(3) not-for-profit corporation to acquire the assets, develop the camp facilities, continue the development of the camping ministry and protect the natural resources of the Lake Michigan shoreline.  Members of the Board of Directors of LCC and members of the LCC Board of Advisors are members, elders and pastors of Churches in the POC and have extensive business and professional experience.  Many have had long term involvement in operations of the POC and the Presbyterian Camps in Saugatuck, Michigan.

The current camp operation is primarily a summer facility, providing family, retreat, and youth activities during the summer months.  At the present time, several of the cabins are winterized to provide three-season use, but over 70% of the revenue is generated during the months of June, July, and August.  The LCC plan includes a significant capital expenditure in the early years to winterize cabins and develop four-season facilities to appeal to a broader group of users, including Scouts, senior groups, and other Church groups from the Indiana and Michigan service areas.  It is the central mission of LCC to preserve the ministry of the Camps in Saugatuck and continue the current relationships and programs with the member Churches of the POC.

The Presbyterian Camps are currently a break-even operation, and the LCC Business Plan includes the addition of selected staff to compensate for the loss of the POC support as well as the development of a more robust marketing activity.  We expect the new camp operations to be breakeven in year three.

LCC proposes to borrow in the form of a bridge loan to be used for three major purposes:

• Acquisition cost from the POC
• Major capital improvements
• Working capital to carry the operations through the ramp up period of completing the capital improvements and building a year-round clientele.

The LCC proposes to repay the bridge loan through a loan against the property.  We anticipate a favorable interest rate on the bridge loan and market rate on the longer-term financing.  The LCC business plan anticipates the repayment of the longer-term financing at the end of year six.  Additional capital projects will be undertaken through additional operating revenue or a second major capital campaign.

The core of the LCC Business Plan consists of several major funding themes.  These will be brought into operation throughout the eight year planning horizon.  They are, in summary:

• Capital renovations, including the winterizing of the lakefront cabins and the installation of modern utilities
• Expanded programming, appealing not only to current users but also to additional groups such as Scouting and seniors
• A capital campaign which will include a geographical area of: Chicago, Western Michigan and Indiana.
• Grant and foundation sources
• An environmental conservancy easement
• Environmental education
• Expanded utilization of volunteers to assist in several areas
• Major marketing emphasis

The LCC is excited about the prospect of developing the potential of the camps in Saugatuck, and we believe that our Business Plan represents the only viable prospect for saving this historic camping ministry.

I. Transition Process

Proposal to Purchase the Presbyterian Camps

The Lakeshore Christian Camping (LCC) was created in the State of Illinois as a separate 501(c) (3) organization.

The LCC has a verbal commitment for a bridge loan to be used towards the purchase of the Presbyterian Camps.

The LCC would maintain the camps as a mission of the Chicago Presbytery and preserve the mission, vision, tradition and future of the Presbyterian Camps. The exact form of the relationship with the POC will be defined by a covenant relationship document which outlines a mutual understanding between the LCC and the POC.

After the purchase of the camps is secured the LCC would embark on a capital campaign to raise funds to not only solidify the long-term future of the camp but also to transition the Presbyterian Camps from an aging historic youth and retreat camp to a premier retreat/conference and youth camping facility positioned to meet the evolving needs of the POC. 

The Presbyterian Camps would immediately be financially independent of the POC including ongoing mission giving.  The LCC sees this as a significant benefit for the POC and member churches.

The assets and liabilities at date of sale will be determined and the purchase price would be adjusted accordingly.

The LCC will secure, maintain and expand the mission and programs of the Presbyterian Camps, with significant concentration on nurturing Christian faith, witness and discipleship. Details of how the programming will be accomplished are discussed in the programming section of this business plan. 

The LCC will conserve the environment of the Presbyterian Camps in Saugatuck, Michigan as an environmental sanctuary for future generations to explore, experience and enjoy.

Transition Plan

It is the desire and intent of Lakeshore Christian Camping to use the current programming and planning model of the Presbyterian Camps.  The LCC will coordinate a smooth and seamless transition in collaboration with the Presbytery of Chicago. It is anticipated that the change in ownership will affect and impact the following groups of stakeholders during the annual camping season:

1. Users
   1. Summer campers
   2. Retreat groups
2. Employees
   1. Full-time
   2. Summer staff
3. Volunteers
   1. CODWG and subcommittees
   2. Volunteer workers
4. Vendors
   1. Suppliers
   2. Utilities
   3. Banking relationships
5. Regulatory bodies
   1. American Camping Association
   2. State of Michigan

Users

Previous summer programming schedules will be maintained by camp staff. The LCC will move forward with the curriculum and scheduling that has already been agreed upon, coordinated and publicized by the Presbytery of Chicago (POC). The existing registration process through the Thriva system would continue during the transition.  There will be few, if any, noticeable changes in established summer programs and scheduling.  Payments and deposits received by the POC for camps occurring after closing will be prorated.  All registrations and payments which have already been received by the POC will be payable to the LCC.

Retreat groups who have made reservations will be reconfirmed based on the records that will be made available to LCC by the staff of the Presbyterian Camps. All documented reservations will be honored.  Deposits received by POC toward future reservations will be prorated at closing.

Employees

All full time current employees of the camp will be offered employment with the LCC. The nature and responsibility of each position may change in response to the new organizational structure as well as the LCC business plan.  Additional staff positions will be required to cover all of the business operation functions formerly performed by the Presbytery of Chicago staff.  The LCC is currently evaluating use of a Professional Employer Organization (PEO) to perform HR department functions and payroll processing.  The hiring of summer staff will proceed on its normal schedule and all appropriate information will be provided to summer staff applicants as part of the employment process. 

Volunteers

The LCC proposes that all current volunteers who are participating in the ministry of the   Presbyterian Camps be invited to continue in their roles under the LCC Board of Directors.  The LCC has several committees and tasks that will support the operations of the Presbyterian Camps. 

Vendors

The LCC will work with the POC to achieve a clean cutoff and transition with all existing vendors. 

Regulatory Bodies

The LCC anticipates that the change in ownership will trigger recertification visits by both the American Camping Association (ACA) and the State of Michigan licensing authorities.  Several LCC board members have been closely involved in prior recertification proceedings. With experienced persons involved, no major issues are anticipated. 

II. Camp Management

Board Structure

The business, property, and affairs of the corporation shall be managed by the board of directors.  The Board shall have the following particular responsibilities:

1. To set policies for the Corporation in harmony with the purposes stated in the Corporation’s Articles of Incorporation and By-Laws.
2. To determine priorities for the work of the Corporation and for its staff
3. To secure financial support, establish a budget, and supervise the fiscal operation of the Corporation.
4. To select, or to delegate authority to select, the officers or agents of the corporation, professional and supportive clerical staff, and employ auditors, attorneys and others considered desirable for the proper conduct of the activities of the Corporation.
5. To evaluate and review the work of the Corporation.
6. To establish committees to assist in attainment of the objectives of the corporation

Recommended LCC board membership:

• Eighteen total board members
• Two-thirds of the board seats (12 seats) occupied by members in good standing from churches within the Chicago Presbytery.
• One-third of the board seats (6 seats) for open application to the board.
• Board members will serve on a 3 year rotation. Board members may serve two terms and then must take one year off after two full terms and six years of consecutive service.
• Board members may serve on LCC committees during the off year

Committee Structure

The purpose of Lakeshore Christian Camping committees is to assist the LCC board of directors in specific sub-set areas. The LCC Committees will work collaboratively with the LCC board of directors to further the ministry and mission statement of the Presbyterian Camps.

Presbyterian Camps is a holy place set apart to:

v Celebrate creation

v Renew the spirit

v Nurture faith

v Build community

Where all are welcome to come and grow in Christ

The LCC will encourage all volunteers who wish to assist in the furthering the ministry of the Presbyterian Camps. Terms on a committee will be established by the board and be dependent upon the tasks assigned.

The Committees of the LCC include:

Executive Committee   

• Provides oversight for camp financial reports.
• Gives counsel and input to the Executive Director on financial, operational and personnel issues.
• Reviews the annual budget prepared by Executive Director.
• Reviews camp fee structure prepared by Executive Director.
• Provides direction and structure for all LCC Board meetings.
• Documents all LCC Board meetings.
• Maintains all LCC Board documentation and reports.
• Manages the Policy and Procedures Manual of the Presbyterian Camps.
• Transacts business for the Board which requires immediate attention during the period between regular board meetings.
• Proposes committees to the board as needed to assist with the success of the Presbyterian Camps.

Nominating Committee

• To annually recruit, review and recommend board members to the LCC board of directors. 

Programming Committee

• Provides input as requested for the development of the annual programming and summer program curriculum.
• Provides leadership in recruiting and supporting volunteers to assist in programming and programming development.

Development Committee

• Plans and coordinates all processes and functions related to the annual giving campaign.
• Plans and coordinates all processes and functions related to the capital campaign.

Scholarship Committee  

• Provides oversight of the Scholarship Fund.
• Oversees the management and distribution of the Scholarship Fund in accordance with the provisions established by the LCC Board of Directors.
• Is responsible for insuring that all aspects of the Scholarship Fund are administered in keeping with the highest standards of Scholarship Fund administration.
• The committee shall regularly examine the use of the fund and make such adjustments in its distribution as may most closely preserve the original intentions of the donors.
• The committee shall be composed or representative of the following persons/congregations and committee members shall serve 3 year terms.

1. African- American Congregations
2. Other Racial-Ethnic or Mixed Congregations
3. At large membership
4. An LCC board member
5. Camp Executive Director or his/her staff designee ex officio

Management Plan

Under the management of Lakeshore Christian Camping (LCC) the Presbyterian Camps will have a flat organizational model that will empower individuals at each level of the organization. The LCC Board of Directors will be responsible for oversight and development of the Presbyterian Camps. The LCC committees may assist as the board or Executive Director deems necessary. . The camp staff will be responsible for daily operations of the Camp and will participate in the tasks related to long-term planning and development of the Camp.

LCC Board Members & Committee Members

LCC board members will serve for three year terms. Three year terms can be renewed one time for a total of six years of service. Upon the completion of the sixth year of service LCC Board members will be required to take one year off.

Board members will be elected to the board of directors within two specific categories. These categories are: members in good standing from Presbyterian Churches within the Presbytery of Chicago, and at-large board seats.  The LCC Board of Directors will be comprised of a minimum of twelve members in good standing selected from churches within the Chicago Presbytery.  No more than six LCC board members may be individuals at large. LCC board members will be selected based on specific needs of the board.

Staffing Plan

The expanded programming plan that that Lakeshore Christian Camping proposes will require an updated staffing plan to meet the expected increase in registrations and utilization as well as to accomplish tasks currently completed by POC staff. The development of the LCC staffing plan is anticipated to be completed within the first two years of operation. The LCC staffing plan provides additional staff to focus on office operations, marketing, programming, and kitchen services. The following are the LCC staff positions of the Presbyterian Camps:

Executive Director – full-time

The Executive Director will work collaboratively with the LCC Board of Directors to further the mission of the Presbyterian Camps. The Executive Director will promote and develop the mission and vision of the Presbyterian Camps through the development and management of program, human resource, financial, marketing, and strategic operations.  The Executive Director will report directly to and be accountable to the LCC Board of Directors.  The Executive Director will provide leadership and direction for all camp staff.

Marketing Manager – full-time 

The Marketing Manager will work to establish marketing strategies to meet organizational objectives. The Marketing Manager will evaluate customer research, market conditions, and competitor data and implement the LCC marketing plan. The Marketing Manager will;

1. Oversee all marketing, advertising and promotional staff or volunteers, agencies and activities.  

2. Develop marketing strategies, evaluate market conditions and make recommendations for policy changes to encourage maximum sales activity. 

3.  Direct the writing, editing and publishing of organizational publications.

4.  Assist in the management of the overall camp operation at the discretion of the Executive Director.

5.  Work with Presbyterian Churches as a direct liaison to the ministry of the Presbyterian Camps.

Food Service Manager – full-time

The Food Service Manager/Head Cook directs the overall food-service operation of the camp commercial kitchen including purchasing, preparation, nutrition, service, sanitation, personnel management, customer service, and record keeping.  The Food Service Manager will manage all part-time kitchen staff.

Assistant Cook – part-time

The Assistant Cook will assist the Food Service Manager in providing nutritious, well-prepared meals, which are served to all campers, staff, and guests.  The Assistant Cook is responsible for providing oversight for the daily upkeep of the upper and lower dining halls including serving areas and bathrooms.

Maintenance /Supervisor – full-time

The Maintenance Supervisor will plan and coordinate the development, maintenance, and repair of the camp’s buildings, grounds, equipment, and other facilities consistent with the mission and established policies and procedures of the camp. The Maintenance Supervisor will:

1. Provide direct supervision in the overall maintenance and repair work of camp facilities and equipment.

2. Ensure that work done adheres to zoning, hazardous waste, safety regulations, and traffic regulations.

3. Supervise maintenance assistant and seasonal maintenance staff.

4.  Provide oversight and guidance to volunteer work teams.

Maintenance assistant – part-time  

Under the direction of the Maintenance Manager, assists in the maintenance and repair of the camp’s buildings, grounds, equipment and other facilities consistent with the mission, established policies, and procedures of the camp.

Office Manager – full-time

The Office Manager provides direct support to the Executive Director for the daily operations of the camp business office.  This staff member must possess the ability to relate well to the public both in person and on the telephone. This staff member will welcome diversity and enjoy working with individuals of all ages, races, gender and socio-economic backgrounds. The Office Manager will:

1. Direct the overall operations of the camp business office.

2. Manage camp registrations

3. Manage office communications.

4. Manage accounts payable and accounts receivable.

5. Coordinate camp store operations.

6. Manage personnel record keeping.

7. Manage all camp related financial records.

Administrative support – part-time

The administrative support position will provide direct assistance to the Office Manager. This individual must relate well to the public both in person and on the telephone. This position will perform a variety of clerical duties of a routine and recurring nature. These duties will include; typing, filing, posting, and preparation of standard forms. Assignments typically involve maintenance of office clerical details as directed.

III. Camp Operations

Administration

The Executive Director is responsible for all operating functions of the Camp. All staff (full time, part time, and seasonal) are administratively responsible to the Executive Director.  The Executive Director is responsible for performance reviews of the staff, and provides recommendations to the Lakeshore Christian Camping Board of Directors for raises, bonuses, and promotions.  The Executive Director has responsibility for the hiring and firing of staff.  The Executive Director ensures that all personnel policies are consistent with the overall policies developed by the LCC Board of Directors.

The Executive Director is responsible for the development of the annual operating budget.  The Executive Director will work collaboratively with the Executive Committee to finalize the annual operating budget.  The Executive Director will then present the annual operating budget for approval by the LCC Board of Directors. 

The full-time staff will be responsible for the management of the financial operations of the Camp.  The staff will process all reservations, camper payments, and maintain an operating cash account for the payment of all bills and expenses of the Camp.  The Executive Director will be an authorized signer on the bank account, and the staff will maintain the books and records of the Camp using a comprehensive accounting package such as Quick Books.  This includes the development and implementation of a comprehensive system of internal controls to ensure the integrity of the operation.  It is the responsibility of the Executive Director to prepare for and manage the annual financial audit process.

The preparation of all compliance reporting is the responsibility of the Executive Director and the full-time staff.  This includes the preparation of statutory reports (annual 990 filings as well as associated state reports) and licensing reports (ACA filings and other state filings).  All reporting will be prepared for Board approval and filing.

The Executive Director and full-time staff will prepare a comprehensive monthly reporting package including details of all revenue and expenses, budget comparisons, and reports from the operating committees.  This report is submitted to the Executive Committee of the Board of Directors for review and approval prior to presentation to the entire Board.

Business & Accounting

The daily operating activities of the Camp will be established in a comprehensive Operations Manual prepared by the Executive Director and approved by the LCC Board of Directors.  In this document, all policies and procedures for the handling of cash, reservations, accounts payable, and management reporting will be detailed including all forms and timetables.

Human Resources

The Lakeshore Christian Camping Board of Directors plans to contract with a Professional Employer Organization (PEO) for Human Resources services.  The PEO will function as a co-employer with the LCC.  Under the terms of the co-employment agreement, the PEO assumes all obligations and administrative duties related to employment.  The PEO handles all record-keeping, reporting, preparation of payroll, benefits administration and regulatory filings as well as providing assistance with recruitment, applicant screening, background checks, and new employee orientation. 

The LCC and Executive Director will continue to supervise, train, discipline, reward and make final decisions about hiring and dismissing employees.  Use of a PEO will provide full-time camp employees with a comprehensive benefits package equivalent to much larger organizations.  The cost of offering these benefits is not expected to increase significantly over current costs since the PEO achieves economies of scale similar to a large company by linking together many small businesses and leveraging their buying power.

Summer staff and short-term employees will also be paid and processed through the PEO using a separate division that is accustomed to handling seasonal and temporary employees.   Using a Michigan based PEO will ensure that all state and local regulations are met and that employees have access to HR department resources, as needed. 

Insurance

Successful management of a business such as the Presbyterian Camps requires maximum protection against hazards over which we have no control such as the Fire, forces of nature (windstorm, etc), legal liabilities and other non-business risks.  An effective risk management program requires the broadest insurance coverage available so that the future success of the business is not placed into jeopardy.

We have prepared a comprehensive insurance and risk management program so as to afford the maximum protection available against physical loss or damage to property and against legal liability from acts of employees and volunteers.  A continued revenue stream is also essential and so protection will also be afforded against even a temporary loss of revenue from loss of one or more revenue producing buildings.

PROPERTY INSURANCE:  “Special Perils” on Buildings, Contents & Business Interruption subject to a single Blanket Limit on Buildings and Contents with the Agreed Amount Endorsement.  Replacement Value on Buildings and Personal Property.  Business Interruption coverage including a 60 day extended period of indemnity and the agreed amount endorsement.

COMMERCIAL GENERAL LIABILITY:

LIMITS:                     $2,000,000  General Aggregate

$2,000,000  Products Aggregate

$1,000,000  Occurrence Limit

$1,000,000  Personal Injury Limit

$1,000,000  Sexual Misconduct Liability (higher if feasible)

$1,000,000  Employee Benefits Liability(Claims Made)

COVERAGE:            Comprehensive General Liability Including:

Products/Completed Operations

Professional Liability – Employees and Volunteers

Blanket Contractual Liability

Personal Injury and advertising Injury Liability

Premises Medical Payments ‑ $5,000/Person

Host Liquor Liability

Fire Legal Liability ‑ Real Property ‑ $50,000

Broad Form Property Damage Liability

Incidental Medical Malpractice Liability

Non‑Owned Water Craft Liability ‑ under 26 feet

Worldwide Liability

Employees and volunteers as Additional Insured’s

Extended Bodily Injury Coverage

Automatic Coverage, Newly Acquired Organizations 90 days.

Broad Form Vendors Endorsement

EMPLOYEE DISHONESTY: ‑ $100,000 Limit

INLAND MARINE COVERAGE:   “Special Perils” coverage on scheduled property and equipment including camera and projection equipment, boats, utility and maintenance vehicles.

AUTOMOBILE INSURANCE:  $1,000,000 Combined Single Limit for Bodily Injury and Property Damage Liability on all owned vehicles including Non-owned and Hired Vehicle Liability and Uninsured and Underinsured Motorists Protection.  Comprehensive and Collision Coverage included.

UMBRELLA LIABILITY INSURANCE:

LIMITS:                     General Aggregate     $5,000,000

Products Aggregate    $5,000,000

Each Occurrence        $5,000,000

COVERAGE:            Umbrella Liability Insurance covering in excess of underlying limits for Comprehensive General Liability, Automobile Liability, Employers Liability and Employee Benefits Liability.

Also covers in excess of retention on claims not covered by underlying liability coverage.

WORKERS COMPENSATION INSURANCE:  Statutory limits of Workers Compensation Insurance with Employers Liability of 500,000/500,000/500,000 and the Voluntary Compensation Endorsement and Broad Form Other States Endorsement.

DIRECTORS AND OFFICERS LIABILITY INSURANCE:  $5,000,000 Aggregate Limit of Directors and Officers Liability and Corporate Reimbursement Insurance for Claims Made during the policy term for alleged Wrongful Acts by Directors or Officers of the Corporation.

Technology

In this modern era of Christian camping, technology is an ever present and ever changing core component of the administrative and programming processes of the camp.  Updating the technology of the Presbyterian Camps will create new challenges and opportunities to advance the Presbyterian Camps and streamline daily operations. To further the management and programs of the Presbyterian Camps, the Lakeshore Christian Camping Board of Directors is committed to advancing software, hardware and utilizing social networks.  These efforts will allow the Presbyterian Camps to not only stay competitive and current in today’s market but to stay engaged and in communication with all users, members, guests and visitors of the Presbyterian Camps. 

Online Registration Software

Online registration is a critical functional component of the Camp website that is convenient for administration to receive applications. This process is also a convenient method for participants to sign up for youth camps online or to reserve space for a user group. The existing online registration process for the Presbyterian Camps is the Thriva system.  Thriva provides both camp online registration software systems as well as event online registration software systems.  This system is an older system that does not provide comprehensive functionality for either the administrator or the user. Thriva also provides a cost prohibitive model for the use of credit cards. The camp staff will utilize the resources of the American Camping Association to research a modern online registration system that can be integrated into the camp website and the administrative functions of the camp.  A key component of any online registration system that is adopted is that the system will need to provide each Camp registrant with an online account which can be used to register for multiple events, purchase items, fill out forms, and receive automated updates.

Web-Based Event Management & Accounting Software
Database management software can be used by the camp staff to create rosters, view participant information, and manage communications.  The Camp staff will continue to use QuickBooks as a means to manage accounts payable, accounts receivable and other financial reporting. 

Payment Processing
The camp staff will utilize an online credit card processing vendor. This will reduce the per unit cost that the Camp currently absorbs on each item sold and it will reduce the amount of time the staff expends to process credit card transactions.

Website Design and Hosting
Competitive youth camps have the ability to upload photos from camp and allow campers and/or parents to view and purchase their photos in a secure manner. These types of open social networking components on the camp web site will provide a venue for Camp staff to post periodic news and information of current camps.

Product Sales
The Presbyterian Camp Store will provide an online Camp Store. The online Camp Store will be a new section of the existing Camp web site. The Camp staff will use this unique section of the Camp web site to sell camp items and offer items to registrants while they are registering online.  Sales and promotional items can be provided throughout the year to campers and other users of the Presbyterian Camps.

Online Donations
The Development Committee, in collaboration with the Camp Staff, will develop a section of the Camp web site that will accept special donations and allow customers to donate during registration. The online donation process will provide a means for individuals to donate monies to a variety of fund raising options including the annual giving, friends of the camp campaign, endowment funds, special projects and scholarships.

Programming

Presbyterian Camps will serve children, youth, families, and retreat groups with excellence in the areas of programming, hospitality, and facilities.

Presbyterian Campers will:

• Experience God’s creation
• Participate in small group Christian adventure programming
• Be given opportunities for communal spiritual growth in their Christian faith.
• Understand the value of group decision making processes
• Be given opportunities for Christian fellowship
• Develop environmental stewardship and awareness.
• Develop their leadership skills through  faith based activities

Per the covenant relationship with the POC, the camp staff will work in partnership with the churches of the POC to provide programs that strengthen church leadership for members of the Presbytery in areas that include, but are not limited to: youth programming, Bible study, teaching skills, program development, Christian fellowship in retreat, and risk management. 

The LCC proposes to maintain all existing summer youth camps, family camps, user groups and retreat groups.  Under the operation of the LCC, the camp staff will continue to provide preference for registration to churches and programs of the Presbytery of Chicago.  Maintaining the existing mission and ministry of the Presbyterian Camps is the primary mission of the LCC.
Facilities will be developed and improved. When renovations are complete, the property will meet the needs of all who use Presbyterian Camps, including those with all levels of physical and mental ability as well as individuals of all ages.   The facilities will be developed to provide a year around camping experience for all. The Presbyterian Camps will maintain American Camping Association (ACA) standards and strive to go well beyond the minimum requirements for accreditation.

The core programs of the Presbyterian Camps will include family camping, retreat groups and a comprehensive youth ministry. Summer youth programs span from first grade through high school. Churches throughout the Chicago Presbytery may send youth campers to summer camp during an eight week summer camping season.  Youth camps are operated both in Camp Gray and Camp Kema. Family camping and retreat groups are housed primarily in Westminster Woods.

The camp will also offer an expanded off season retreat program.  Currently the majority of existing facilities are summer cabins which are not available for late fall, winter or early spring usage.  At present, 70% of the operational income of the Presbyterian Camps is generated during the summer camping season.  The total number of beds during the summer camping season is just under 300. 

In addition, the LCC proposes to expand the youth ministry and off season retreat programs.  Upon purchase of the Presbyterian Camps, the LCC will secure financing and proceed with construction of eight new, four season lake front cabins which will replace existing lakefront cabins. This will complete a major renovation of the lake front camping facilities. This renovation project will add 114 beds that will be available 12 months a year.

The LCC proposes a year-round programming model.  Thus, by increasing the use of the camp in the 9 month “off season”, the LCC will generate additional revenue.  These proposed recommendations for the “off season” program will be discussed in greater detail in the later sections of this business plan.

Scholarships

In 1894, George Gray became a “city missionary” in Chicago. In 1897, he visited Saugatuck to look for property that could be used as a camp. He wanted a place in the country where his Forward Movement Association could bring inner city children and mothers for respite. In 1899, he purchased property on Lake Michigan and the Forward 47Movement Park was dedicated.

The Lakeshore Christian Camping Board of Directors is committed to the original vision of George Gray; to enable more children, youth and adults to have a life changing camp experience. To achieve this, the Presbyterian Camps will have a Scholarship Program that will assist those in need with camp attendance fees. LCC is particularly interested in stimulating interaction between campers from varying social, economic, racial, national, and cultural backgrounds. LCC is committed to making the availability of scholarships a matter of public knowledge through reasonable and prudent means so as to promote equal opportunity among all individuals.   

Camper Qualifications

In order to qualify for assistance from the Scholarship Fund, individual campers shall meet the following qualifications as established by the LCC Board of Directors.  In addition to those qualifications, there may be other qualifications established by campers’ sponsoring institutions with respect to the legal and prudent administration of scholarship aid.

To qualify a camper must:

1. Attend a camp sponsored youth or family camp
2. Demonstrate need
3. Complete and submit the scholarship form
4. Include a referral from a sponsoring church, organization or letter from a non-family member.

Custodianship of the Scholarship Fund

In order to provide for the general oversight and administration of the Scholarship Fund, LCC shall establish a restricted trust account that is designated for camper Scholarship Funding only. 

The Presbyterian Camps Scholarship Fund shall be established in a financial institution designated by the LCC Board of Directors.  The Scholarship Fund shall be managed by the institution in accordance with the guidelines established by LCC.

In accordance with the agreement between the Scholarship Fund and the institution, the institution shall remit to LCC at agreed upon intervals the income from the Scholarship Fund, which income shall be administered and disbursed by LCC in the manner as described in the Articles of Incorporation – Section 6. 

Scholarship Committee Structure

The funds shall be managed by the LCC Board of Directors. Oversight of the Scholarship Fund may be granted by the LCC to a designated committee. Membership of the committee shall be broadly representative. A majority of the members of the committee shall be unaffiliated with any recipients of the scholarships.

The committee shall oversee the management and distribution of the Scholarship Fund in accordance with the provisions established. It shall be responsible for insuring that all aspects of the Scholarship Fund are administered in keeping with the highest standards of Scholarship Fund administration. The committee shall regularly examine the use of the fund and make such adjustments in its distribution as may most closely preserve the original intentions of the donors.

The committee shall be composed or representative of the following persons/congregations and committee members shall serve in two consecutive 3 year terms. Each committee member will be required to take one year off after six years of consecutive service.

• African- American Congregations
• Other Racial-Ethnic or Mixed Congregations
• At large membership
• An LCC board member
• Camp Executive Director or his/her staff designee ex officio

Distribution of the Fund 

1. The Presbyterian Camps Scholarship Fund is available for all Presbyterian Camp sponsored camps including youth camps and family camps.  The Scholarship Fund is available for all campers, regardless of age, race or gender.  Scholarships are granted based on need and availability of donated funds.

1. Requests to the scholarship fund must be made directly to the Presbyterian Camps, Saugatuck, MI. 

1. Upon receipt of the Scholarship Request Form and supporting documentation, the scholarship committee will review the request and respond in a timely manner to both the camper and sponsoring church or organization.

1. The scholarship fund will cover up to 1/3 of the camping fees.  The remaining 2/3 of the camping fees are the responsibility of the camper. Campers may request the remaining 2/3 of camping fees from their church or sponsoring organization.

1. If an individual is unable to meet these criteria or additional scholarship funds above the 1/3 are requested, the request will require further approval from the designated committee.

1. An individual camper may receive only one scholarship per calendar year. The maximum annual grant to recipients’ shall be adjusted by the committee from time to time as circumstances call for adjustment to this amount.

1. Funds designated to recipient campers shall be disbursed by the LCC Treasurer to the Presbyterian Camps operating account.

1. Unused balance remains with the Scholarship Fund. 

1. In order to provide for an orderly and effective administration of the Scholarship Fund, the designated committee may designate up to 10% of the annual receipts from The Scholarship Fund for administrative purposes or to provide technical assistance to those entities responsible for the selection of scholarship recipients.

Marketing

The marketing manager will conduct an annual comprehensive marketing plan in preparation for each summer camping season.  This task will be completed in the first part of the year and should be completed before the end of March.  Lakeshore Christian Camping believes that the success of the Presbyterian Camps moving forward will require a significant expansion of the camp programs during all twelve months of the year.  The addition of a full-time Marketing Director will provide a significant upgrade to the marketing approach of the Presbyterian Camps.

The Marketing Director will have the responsibility to build relationships with Youth Ministers, Christian Educators, and Pastors in churches both within the Presbytery of Chicago and other denominations in the Chicago area, as well as Indiana and Southwest Michigan. The plan will balance the needs all user groups with a preference for the Presbyterian churches within the Chicago area.

Product

The annual marketing campaign of the Presbyterian Camps will focus on the programming and retreat products of the camp.  Additional focus will be placed on marketing off season use of Kema for scout camping, and off season use of the newly constructed lake shore cabins. The product focus of the Presbyterian Camp marketing plan will be:

• Christian youth, family, and church ministry.
• Children & Youth camping, Family Camping, specialty camps, retreat and user groups.
• Scout camping.
• Adventure programming
• Environmental education programming.
• Family reunions & Weddings.
• Summer staff opportunities
• Volunteer opportunities.

Features

The marketing plan of the Presbyterian Camps will focus on the unique features of the Presbyterian Camps. These unique features include: 

• Year round camp and retreat center. Winterized and summer cabins located on the Michigan lakefront
• Activities include: River and lakefront activities, low ropes course, high ropes course, environmental education, age appropriate activities, hiking trails, canoeing, lake kayaks, archery, and worship services
• During peak season – Dining hall includes meal preparation three times a day 7 days a week.
• Camp meets state and ACA standards camping standards for family and children camping. 
• Reformed theology curriculum is taught and used throughout the summer.

Benefits

There are numerous benefits to using the Presbyterian Camps as an organization’s first choice for a retreat center.  The updated Marketing Plan will focus directly on these benefits and provide specific detail on the updated facilities and resources:

• Natural surroundings and Christian environment that provides a holistic opportunity for spiritual renewal and growth.
• River & Lakefront access. 
• Screened and qualified staff in the areas of working with children, reformed theology and customer service.
• Scholarships for underserved populations, especially for intercity youth. The camp was formed in 1899 for that purpose and the LCC believes strongly in that mission. The LCC will strive to provide a camping experience available to everyone that wishes to attend regardless of ability to pay. 

Planning

The Marketing plan for the Presbyterian Camps will focus on both internal and external markets.  Under the leadership of the LCC additional focus will be placed on marketing efforts to external markets and the development of new user relationships.  

• People : Internal and External market
  • Internal: All those who attend camp – campers and volunteers
  • External: Presbyterian Churches in the Presbytery , Scout camps, groups in Western Michigan, other groups that could benefit on using a camp facility

• Placement:
  • statistics – analysis of people and user groups who access the camp

• Promotion: Methods of communications:
  • Brochures
  • Web site
  • Individual mailers to camp friends
  • Camper Representatives
  • Visits and presentations at churches

Objectives

The primary objective of the Presbyterian Camps marketing plan will be to develop new lines of revenue to enhance off season programming during the non-summer camping and retreat season.  Additional objectives will include:

• Provide quality programming
• Provide excellent customer service
• Increase campership
• Increase scholarships
• Capital renovations

Target Audience

The Marketing Plan of the Presbyterian Camps will have a number of unique and different target audiences.  The marketing efforts for each audience will be customized to address the unique culture of each group and to address the different needs and concerns of each group. The target audiences for this Presbyterian Camps marketing plan include:

• Presbyterian Churches in Chicago Presbytery
• Presbyterian Churches in Indiana and Michigan
• Reform faith Churches in Illinois, Indiana and Michigan
• Children & Youth campers
• Family campers
• User Groups
• Religious affiliated retreat groups
• Environmental and school groups in Western Michigan
• Volunteer groups

Facilities

The Presbyterian Camps was founded in 1899.   The majority of the buildings at the Camps range from approximately 40 plus years old to 100 years old. The Camp has a total of 60 structures.  The Camp has a number of large structures including three dining halls, the programming center, the office, maintenance buildings and two full year residential homes.  The remaining structures are all cabins.  The vast majority of the camp’s cabins are used 10 weeks of the year.  Eleven of the cabins have been constructed or renovated to meet today’s building standards. These eleven cabins are available for full season camping 12 months a year. The current condition of the facilities and infrastructure requires a great deal of hands on maintenance and repair on an annual basis to maintain and continue the operations of the camp. Moving forward, the facilities of the camp will require a major investment in order to provide viable functional facilities for the next generation of Presbyterian Campers.  

The Lakeshore Christian Camping Board of Directors proposes a plan to maintain the current structures and grounds with minimal funding. The ongoing maintenance of the camp requires planning and volunteers to assist in a variety of ways. The camp staff will develop a comprehensive system to monitor and manage ongoing repairs, renovations and construction projects. 

Environmental Focus

Presbyterian Camps is located in Saugatuck, MI on the coastal dunes, which is some of the most beautiful natural land in Western Michigan. The property extends from Lake Michigan to the Kalamazoo River. The property is contiguous with Oval Beach and the Dennison Property.  The property of the Presbyterian Camps includes the fragile and protected dunes, grasslands and forest.  The land provides homes to a wide range of animals and migratory birds. In our effort to be good stewards of the land, Lakeshore Christian Camping places a great deal of importance on taking action that will conserve the critical dunes, the hiking trails and the forests for generations to come.

It is widely held that the property on which the Presbyterian Camps resides is a unique environmental sanctuary.   The dunes and coastal shoreline have been minimally impacted since the creation of the camps in 1899.  LCC believes that the Presbyterian Camps exists on sacred ground.  Year after year, the camp has connected generations of children and families. The natural resources provide unique educational opportunities to be educated on what it is to preserve and protect.

“Those dunes are to the Midwest what the Grand Canyon is to Arizona and the Yosemite to California. They constitute a signature of time and eternity.

Once lost, the loss would be irrevocable.”

—Carl Sandburg  

Stakeholders, environmental groups and local politicians believe that the camp would be an ideal location for an environmental partnership and programs. LCC believes that a cooperative program can be established that both preserves the mission of the Presbyterian Camps and at the same time provides a venue for environmental education programs. Partnerships with local environmental groups would be pursued to build environmental education programs on the property of the Presbyterian Camps focused on the unique coastal dunes ecology.

In an effort to conserve this property forever, the LCC and camp staff will work collaboratively with The Nature Conservancy in Western Michigan and The Land Conservancy of Western Michigan to place the land into a conservation easement. The land then would never be sold for commercial or residential development purposes. 

 LCC will develop a comprehensive environmental impact plan that will steer the camp’s facilities and programs to embrace a “green” approach to operations. The camp will investigate the use of: geothermal HVAC systems, low watt light bulbs, Energy Star appliances and tools, and environmentally friendly vehicles.  The camp will also engage in an aggressive conservation program focused on providing recycling options for all camp visitors and reusing viable materials and resources. Conservation of the Presbyterian Camps will enhance all visitors’ over-all experience in Western Michigan.  

American Camping Association Accreditation

The Lakeshore Christian Camping Board of Directors is committed to maintaining the same level of service, programming and accreditation that the Presbyterian Camps has  historically attained.  The process of receiving ACA accreditation provides validity to the daily operations of the Presbyterian Camps and provides a system for checks and balances specifically focused on the daily operations and programming of the Presbyterian Camps.

LCC has identified and validated the following aspects related to the benefits of being an accredited camp by the American Camp Association:

Confidence/Assurance 

• Nine out of ten Executive Directors across the country say they continue to seek accreditation for their camps because they believe it helps them maintain a safe, quality environment for their campers and staff. (Responses to the question: “Why do you continue to seek accreditation?” 1997 ACA Summer Camp Survey, American Camping Association.)
• Crisis Hotline available 24/7 during the summer season.
• ACA has 50 years of experience in developing and administering a standards program.
• Industry-established.
• Developed specifically for camps.

Ongoing Training Program

• An ongoing tutorial in best practices.
• A disciplined management style that result in professional integrity and quality.

Risk Management Process

• A way to manage your specific risk areas, evaluates your practices, and develops critical thinking skills in yourself and your staff.

To the public

• A trusted sign. The ACA-Accredited Camp sign has 50 years of parent trust behind it. 
• For a very busy and preoccupied public, accreditation is a way to presort among camp options. Accreditation identifies those programs which offer a solid foundation of health, safety, and program quality.
• Assurance of compliance with up to 300 health, safety, and program quality standards.
• Solid proof of accountability, credibility, and commitment. Evidence that camp management cares. It demonstrates that you have gone to great lengths, have been evaluated, and have passed the test!
• It shows that you continually seek expert counsel. Experts from many fields: The American Academy of Pediatrics, American Red Cross, etc., continually work with ACA to improve the camp standards program.

For the camp board

• A regular, independent health and safety audit of your camp.
• As expectations and concerns rise higher and higher, accreditation is a sign parents have trusted for 50 years. Two out of every three camps maintain their accreditation based on the pressure of public image and parent concerns. (Responses to the question: “Why do you continue to seek accreditation?” 1997 ACA Summer Camp Survey, American Camping Association.)
• A connection in Washington — clarifying language so camps aren’t bound by regulations not intended for them; maintaining the international staff exchange program; and many others.
• Nationwide publicity — ACA’s message reached a staggering two-thirds of a billion people in 1998! (ACA camps report a 28 percent increase in attendance since 1993.)
• Built-in staff training in best practices.
• Discounts available only to ACA camps on credit card processing, staff recruitment services, staff training, program materials, education, and more.

For funders

• A demonstration of your accountability. You comply with up to 300 industry-established health and safety standards.
• Verification of your commitment to the children you serve.
• You seek continual input from national experts. The Standards program is the result of collaboration and review by experts from many fields — risk management, child development, aquatics, and health care.
• A process to maintain staff training in best practices.

Presbyterian Church Camping and

Conference Association

The LCC will maintain membership in the Presbyterian Church Camping and Conference Association (PCCCA).  The PCCCA provides training, resources, and guidance in a number of key areas related to the operation of an accredited Presbyterian Camp.

The PCCCA also provides a number of informative and educational topic related conferences during the year. These conferences can be on a number of topics focused on key issues related to the operation and development of a Presbyterian Camp. Topics may include: unique programming ideas, programming training, board management, fund development, communication, marketing and networking.  The Executive Director will budget for annual membership fees as well as conference attendance for the camp director and designated staff. 

The LCC will seek to reflect the vision of the PCCA in the way the camp is operated and in the planning for programming and facilities improvements.

PCCCA new vision statement adopted November, 2009:

The mission of PCCCA is to equip leaders for ministries of Discipleship, Community Building, and Care of Creation.

The vision of PCCCA is the highest commitment to sustainable Camp and Conference Ministries in the Reformed tradition.

We reach this vision by…

Consistently telling the story of strong vibrant ministry. (Marketing)

• Externally:

• Telling the success stories of our sites.
• Elevating the whole image of camp and conference ministry.

• Internally:

• Reaching and serving every site and leader.
• Increasing participation in PCCCA,
• Consistently passing on our history.

Being a nimble resource, responsive to ministry opportunities, culture and current trends, while anticipating the future needs of the church. (Resource/Program)

• Understand trends and proactively respond to them.

• Initiate conversations with other ministry partners:

• Theological institutions

• Transformation leaders

• Missional church leaders

• Governing Bodies/AEPS

• Be open to partnerships in ministry that are denominationally diverse.

• Foster a high level of trust/relationships with our partners in ministry.

• Sustaining, equipping, enabling camps, conference and retreat centers for healthy ministry.

• Provide a programmatic arm of Presbyteries/Governing Bodies.

• Develop cost effective and transportable programs.

Continuing to provide relevant learning opportunities to identify nurture and sustain leaders for the church. (Leadership)

• Nurturing intelligence, imagination, creativity and love in leaders.

• Providing intentional and effective summer and year-round staff training and development.

• Developing roles for recent college graduates, second-career adults and retirees.

Thriving in challenging times … as sites and as an organization (Financial).

• Total transparency and consistency in finances, policies and procedures.

• Continuing development of member benefits

• A commitment to a sustainable organization including a fully-funded endowment.

State Licensure

The Lakeshore Christian Camping Board of Directors will maintain all state licensure through the State of Michigan.  Specific licenses related to the operation of the Presbyterian Camps will include the license to operate a youth camp, food service operations, fire safety and protection, water front operations, vehicle management and operations, child protection, code enforcement and health and safety.
The review and preparation for all annual state licensure visits and approval will be the responsibility of the Executive Director. The Executive Director may utilize the LCC Board of Directors to assist in this process as needed. If a problem or concern should arise in any of these licensure areas the LCC Board of Directors will be notified.

Child Protection

The Lakeshore Christian Camping Board of Directors supports a strong Child Protection Policy that will both protect the youth experiencing the Presbyterian Camps as well as the staff and volunteers who facilitate programs. The LCC Board of Directors and camp staff will work collaboratively to develop a strong policy that is functional and applicable to the new organization structure of the Presbyterian Camps and that is acceptable to the insurance carrier.

IV. Development

Annual Fund

Annual giving provides funding to support ongoing programs through donations from individuals, churches, private foundations, other exempt organizations and businesses. The annual fund provides a fiscal foundation for ongoing operations that can be added to the annual operational budget for a number of recurring expenses such as scholarships, programming and facility maintenance.

As enumerated in LCC’s 1023 application to the IRS, revenues are anticipated to be received in the following proportions:

LCC will principally be supported by small charitable donations from friends and individuals interested in the camping ministries. It is anticipated that LCC will need to borrow significant funding in the form of mortgage to help facilitate the initial acquisition of the property from the Presbytery of Chicago. At present, the board is working with local banks in Saugatuck, MI that are aware of the longstanding importance of the camping programs to the local community and are generally supportive of the ministry. LCC’s board will also develop a regular newsletter and mailing to keep individuals who have expressed interest in the programs up to date on the camping ministry’s activities, as well as volunteer and financial giving opportunities. It is estimated that approximately a quarter of its revenue will be in the form of camping fees.  Approximately one-percent of the income will be derived from the camp store.

Gift Giving

The larger annual gift levels will assure stability for the current and planned programming through the annual camping season.  The Lakeshore Christian Camping Board of Directors is considering the development of a series of benchmarks that would provide structure for the annual fund raising drive. Names for each level of donor will be added this model at a future date. A record of the names of the annual donors and their level of annual commitment will be maintained at the camp.

Society – $50,000 – $10,000/year over five years
Society – $25,000 – $5000/year over 5 years
Society – $12,500 - $2500/year over 5 years 
Society – $  5,000 - $1000/year over 5 years
Society – $  1,000 annually
Level 2-  $500/year
Level 1 – $250/years
Entry level donors – $100/year

Gifts In Kind Program 

Individuals or businesses will pledge to make donations of either goods or services to the camp on an annual basis. These types of in-kind donations can be valuable tax write offs for both companies and individuals.  This program will free up budget dollars and increase staff productivity with quality donated items such as software, computers, office equipment, etc.  A “wish list” will serve as a current source for those interested in donating goods and services.

Honoraria/Memorial Gifts

The development committee and camp staff will work with the individuals and families to determine and identify where to focus contributions that are made in honor or in memory of a specific individual. The development committee will determine a list of recommendations for these types of gifts on an annual basis. The list of recommended gifts will be based on the specific programming or facility needs of the camp.

Endowment

One of the core elements of the LCC approach to the long-term success of the camp is the establishment of robust endowment funds whose annual interest distributions can support facilities, scholarships and programs. The development of endowment funds can provide the Presbyterian Camps with a fiscal foundation that will develop as the endowment funds grow.
 

Planned Giving

Planned giving programs will provide long-term fiscal planning and future income for the Presbyterian Camps.  Potential donors can utilize their gift to ensure the security of the Presbyterian Camps for future generations. The program will begin with a primary focus on bequests.  The development committee and camp staff will provide guidance on initiating the following programs: charitable gift annuity, charitable remainder, annuity trust, or designating Presbyterian Camps as a beneficiary of a life insurance policy.Membership

A model that is being used at Presbyterian Camps nationwide is an annual membership process for both churches and individuals.  An annual fee for a church membership will be submitted by membership churches along with a letter of commitment from the church Session. This component would also require member churches send a representative to quarterly meetings. Membership churches would be provided early registration for programs on an annual basis.

Special Events

Special events of the Presbyterian Camps provide an opportunity to develop funds for capital projects and scholarships annually. Special events provide an opportunity for individuals to feel connected to the ministry of the Presbyterian Camps. The Lakeshore Christian Camping Board of Directors and camp staff will provide a minimum of one special event per year. Examples of special events may include; the Presbyterian Camps Golf Outing and the Presbyterian Camps Dinner Auction.

Any additional special events created during the calendar year will provide additional fund development opportunities. 

Capital Campaigns

The Presbyterian Camps in Saugatuck Michigan was established as the Forward Movement Camp in 1899. The Presbyterian Camps in Saugatuck Michigan is one of the oldest Presbyterian Camps in the United States.  As a camp that has been in operation for over 110 years, there are generations of individuals who have a strong connection to the ministry of the Presbyterian Camps.

The Presbyterian Camps has a large number of stakeholders that feel passionately about the camp’s ability to continue to serve individuals from Illinois, Michigan and Indiana for generations to come.  There are stakeholders both in the Chicago Presbyterian Churches as well as the Michigan environmental community that have a personal interest in supporting the ministry, mission and the ecology of the Presbyterian Camps.

The Lakeshore Christian Camping Board of Directors will contract with an independent fund development consultant to develop a plan for a comprehensive capital campaign. The capital campaign will be a multi-year program focused on long-term sustainability, facility construction, facility renovation, scholarship programs and endowment funds.

Grants & Foundations

As a 501(c)(3) not-for-profit organization, Lakeshore Christian Camping will be eligible to receive a variety of grant and foundation monies. Grant monies typically come from State and Federal departments and are focused on topic related projects. Examples of State Grants for which the Presbyterian Camps may be eligible include; forestry grants, Arbor Day grants to plant trees, environmental grants to manage and plant dune grasses in the protected coastal dunes, grants to maintain habitats for wildlife, and any type of grant that is specifically applicable to the unique environmental issues of the camp ecology.

Foundation monies are different from grant opportunities in that they typically come from private foundations.  Foundations will be pursued in a variety of areas including environmental awareness, environmental protection, coastal dune preservation, environmental education & programming, historical building preservation, adventure programming, and providing camps for disadvantaged and underserved youth. These foundations will be approached as opportunities are identified.  

The LCC Board of Directors, the development committee and camp staff will work to identify and pursue grant and foundation funding opportunities.  Grant and foundation opportunities will be examined in terms of their viability and functionality. The LCC and camp staff will only pursue grant and foundation opportunities that are consistent with the mission and ministry of the Presbyterian Camps.

V. 21^st Century Plan

Expanded Programming Model

As the Presbyterian Camps moves into the 21^st Century the LCC proposes an expanded programming model.  An expanded programming model will provide additional opportunities for individuals to experience the Presbyterian Camps in a number of new and unique activities.  As the Presbyterian Camps looks toward the 21^st Century, this expanded programming model will provide additional revenues that can be used to re-invest in camp programs, environmental education, environmental “green” efforts and capital improvements.

Michigan and Indiana Churches

The LCC will work to establish a relationship with both Presbyterian and other reformed faith denominations in the states of Michigan and Indiana. As the camp transitions from a summer youth camp to a 12 month retreat and conference center, the Marketing Director and the Marketing Committee will work to promote the new lake front cabins as well as the existing full season cabins.  Marketing to new churches in Michigan and Indiana the Presbyterian Camps can increase the base number of churches who experience the programs and facilities of the Presbyterian Camps. 

Scouting

Camp Kema on the southwest ridge of The Presbyterian Camps provides an ideal location for Scout camping. Camp Kema’s platform tents and outdoor facilities can be promoted to Scouting groups in Illinois, Michigan and Indiana for use 10 months of the year. The LCC has been in contact with a number of scouting groups and has determined that the campsite is ideal for a number of scouting groups as Kema provides an appropriate level of facilities and opportunities for activities. By staying in Kema the scouts have access to various educational opportunities using trained on site staff such as archery, high ropes, low ropes, canoeing, kayaking, hiking, and outdoor cooking. 

Elder Hostel

Elder Hostel is a not-for-profit organization that is dedicated to providing learning opportunities to senior adults at a value.  The Elder Hostel has over 4 million members and provides educational programs at thousands of locations across the globe. There are currently 19 Elder Hostel programs/locations in the State of Michigan. The LCC has determined that the new lake front cabins, some with ADA compliance can serve as an ideal location for Elder Hostel Programs during the fall, winter and spring months. Most Elder Hostel programs run Monday through Friday and will not impact existing weekend programs of the Presbyterian Camps. Educational programs for the Elder Hostel experiences at the Presbyterian Camps can range from art programs, environmental education programs, sailing, photography, apple picking, wine tasting and cooking courses. 

Environmental Education Programs

A Presbyterian Camps Environmental Education Program is proposed to expand and enhance e existing programming model of the Presbyterian Camps. This program will focus on providing educational offerings for registered visitors and school age youth during the fall, winter and spring seasons.  During the summer, the camp staff will use program materials for educating the user groups, family and youth campers. 

Adventure Training Retreats

In addition to a low ropes course, the construction of a high ropes course will provide the Presbyterian Camps with the opportunity to host adventure training retreats for user groups during the fall and spring.  Facilitated high ropes courses, low ropes challenge courses and trust/group building experiences are an excellent training tool to use for youth programming, retreat groups and scouting groups. This new and exciting programming option would assist in the development of all season programming and retreat program development.

Adventure Programming – High Ropes Course

Facilitated high ropes courses, low ropes challenge courses and trust/group building experiences are in demand for youth programming, retreat groups, and scouting groups.  The Presbyterian Camps currently has a comprehensive low ropes course. The addition of a comprehensive high ropes course would provide a unique and exciting new programming option for the Presbyterian Camps.  This new and exciting programming option would assist in the development of all season programming and retreat program development.
There are currently two faith based camps in the region that have comprehensive high ropes and adventure programming. The first is Camp Henry which is 3 hours north of Saugatuck in Michigan. The second is Wheaton College’s Honey Rock Camp in Wisconsin. Each of these camps supplements their ministry with a comprehensive adventure program with tremendous success.

Revenue from adventure programming will come from both daily usage fees as well as overnight.  Based on research of other camp fee structures (Camp Henry & Camp Honey Rock), the proposed daily usage fees for this type of programming will be: 

• One Day (one meal-lunch included) – $40 per person
• Two-Day (four meals) – $140 per person

A twenty person one day adventure program would generate $800 of revenue.  On site staff would be trained as adventure facilitators.  LCC will identify individuals in the local community with whom they could contract to facilitate these types of programs on a per event contract basis. (For example: Using a rate of $20 per hour for staff support, net revenue from one day of adventure programming for twenty individuals would be $640. Extending this to 20 days of adventure programming a year, the net revenue would be $12,800.00)

Expanded Kema Programming

Kema has been the Presbyterian Camps location for adventure programming and tent camping for the past forty years.  Kema is currently only used during the summer camping season for 5-6 weeks and widely considered the most underutilized area of the Presbyterian Camps.

The LCC is proposing expansion of the Kema programming season to 12 months.  Tent camping on platforms is a viable and desirable experience for Boy Scouts and Girl Scouts throughout the Midwest.  With many Scout councils finding it necessary to sell their camps, the LCC sees an opportunity to serve Scouts and also more fully utilize the camp property. The premier location that Kema provides is an ideal location for year-round scout camping.

The benefit of expanded programming focused specifically on scouting models is that it will require limited upgrades to existing Kema facilities.  Weekend scout camping outings require that the scouts cook their meals over a camp fire.  This model will not require additional resources from the main kitchen during the winter season months. Additionally, scout campers will not shower during these weekend campouts. Therefore existing shower house facilities will meet the need of scout campers with the addition of porta-potties for larger scout groups.

Additional resources needed in Kema to benefit from this expanded model will include: the construction of additional tent platforms and the construction of an additional fire circle designed specifically for outdoor cooking. An outdoor cooking site will also enhance summer programs.

The revenue projection for the expanded Kema programming model is based on the following assumptions:

• 2 weekends a month
• Boy & Girl Scout groups average of 40 campers (per BSA sources)
• A $30 per camper (scout) for the weekend  =   $1200 for a weekend  
• Marketing effort to promote Kema camping for Scout groups

Mission Trips and Mission Trip Training

 
There is an increase among denominational churches to provide some type of mission trip experience for their adults, high school and college age youth. Mission trips provide instruction in a number of areas including: construction skills, problem solving skills, cultural exposure and team dynamics as well as Christian growth and faith formation.  The mission trip plan will include two key components, the mission trip training program and the use of actual mission trips at the Presbyterian Camps.     
 

Mission Trip Training

One of the major challenges churches experience in preparing for a mission trip is the need to train youth and adults in the basic construction skills required on a mission trip work site. The Presbyterian Camps will run mission trip training weekends in the off season which will provide churches with a venue to complete this type of training. Designated camp staff and volunteers will provide hands on instruction on site at the Presbyterian Camps.  Instruction will be provided in a number of areas including: framing skills, drywall, siding, painting, demolition, basic electrical work, basic plumbing and landscaping.  As churches prepare for a specific mission trip they will be able to work with volunteers and camp staff to design a specific training model that will meet their needs for their planned mission trip. 

Mission Trips at Presbyterian Camps

.  Church youth groups will be able to use the camp as a mission trip site completing capital improvement projects at the Presbyterian Camps in order to further the ministry of the Presbyterian Camps. Work projects will be assigned according to skill levels of the groups and the funds available for projects.

Year Round Facility Development

Since purchasing the Presbyterian Camps in 1922, the Presbytery of Chicago has made a limited number of capital improvements to the camp facilities.  Capital projects during the most recent twenty year period include Singapore, Calvin, Sassafras, Bluebird and Rose 2.  These capital renovation projects were funded by either church mission trips or private donations.  The Presbytery at large has not made a significant capital improvement at the camp since 1968 when the dining hall was constructed.

Capital renovations and facility maintenance have not kept pace with camp use and growth during the past three decades. The majority of the facilities that are currently in use were constructed between 1920 and 1974.  The camp is now in a facilities crisis and in need of a significant capital investment in order to meet the expanded ministry needs of the Churches of the Chicago Presbytery as well as to come into compliance with current requirements for accessible facilities.

The LCC will replace existing “summer only” cabins on the lakefront with four-season, weatherized cabins.  The following cabins would be razed and reconstructed from the ground up: Rose 1, Cherry, Oriole, Robin’s Nest, Wren, Homestead, Shady Nook and Hemlock.  These new, winterized cabins will be built in the model of Bluebird and Rose 2.  Each cabin will have showers in the baths and several wash basins, in a configuration similar to the existing Calvin cabin which is highly requested by users. Each cabin will have concrete fiber siding, metal roofs, bead board paneling, ceiling fans and forced air heating systems.  In addition, the siding and roofs on Calvin and Sassafras will be replaced and updated to match new cabins.   Each cabin will have a private front deck that will tie into a new boardwalk connecting all lake front cabins from Rose 1 to Hemlock.  Several cabins with have facilities that are compliant with the Americans with Disabilities Act.  All construction will comply with the requirements of the Michigan Department of Environmental Quality with respect to their impact on the dune environment.

In addition to the renovation of the lake front cabins, the LCC proposes a number of other capital projects in to meet expanding programming needs. Additional proposed capital improvements include:

• Dining hall renovations
• Construction of a registration desk and camper check in area
• Tanglewood (office) renovations
• Remodeling of Wisteria –  the Executive Director’s residence
• Construction of a recreation pavilion on the old tennis courts
• Construction of a High Ropes Course including a zip line
• Infrastructure updates as needed

The new Bluebird cabin was constructed in 2005.  During the past 3 years this cabin has generated an average of $15,000 of revenue per year in off season camping and retreat use.  With additional all-weather cabins, it is expected that more groups will use the camp in the off season. 

Below is the LCC revenue projection for the lake front cabins based on the proposed renovations. It should be noted that these revenue projections are based on weekend use only at current rates.

Lake Front Cabin Revenue Projections    

Assumes an average of $4,000 per bed per year

Coastal Dune Environmental Education Programming

The Presbyterian Camps exists on a unique section of dune in the southwest region of Michigan. The site of the Presbyterian Camps is considered to be a unique and untouched example of a Michigan coastal dune environment. 

Coastal dunes are in danger of being destroyed by overuse, misuse, and unwise development. They are popular sites for home building, off road vehicle use and other intensive recreational uses, as well as sand mining and other commercial activities. Such activities, when allowed to continue in an uncontrolled and improper way, may result in dune destruction. Recognizing this threat, the people of Michigan enacted legislation in 1989 to more adequately ensure protection of the dunes. The Sand Dunes Protection and Management Program, being part of 353 of the Natural Resources and Environmental Protection Act, 1994 PA 451, forms the basis for protecting sand dunes from indiscriminate development. Part 353 establishes protective standards on dunes considered to be the most sensitive. Such areas are now legally defined as critical dunes and include approximately 70,000 acres along the shorelines of Lakes Michigan and Superior (Department of Natural Resources, www. Michigan.gov)

Given the fact that the Presbyterian Camps was established in 1899, the natural environment that exists on the property of the Presbyterian Camps is essentially untouched. The existing trails through the forest areas and coastal dune sections of the camp provide an ideal backdrop for an environmental education center.  A review of the existing environmental education centers in the State of Michigan demonstrates that there are only a few centers that are located on or near a site which is directly on a coastal dune setting on the shore of Lake Michigan. A full list of environmental education centers can be found at the web site for the Michigan Alliance for Environmental and Outdoor Education.  (http://www.michiganenvironmentaled.org)

The LCC will pursue grant and foundation monies that have been identified specifically for the construction of an environmental education center. The Lilly Foundation is an example of an organization that has provided foundation monies for the development of similar environmental education centers. The State of Michigan also provides grant opportunities on an annual basis.  The LCC will utilize both grant and foundation monies to construct an environmental education center that can be the cornerstone of a comprehensive environmental education program.

The programming model for the Presbyterian Camps Environmental Education Center will blend with the existing programming model of the Presbyterian Camps. The Education Center will focus on providing educational programs for registered visitors and school age youth during the fall, winter and spring seasons. During the summer camping season the Environmental Education Center can provide environmental education to both youth and family campers. 

Readings on the topic of Coastal Dunes environments:

Dune Country A Guide For Hikers and Naturalists, Glenda Daniel, The Shallow Press, Inc. , Chicago, 1977.

The Geology of Michigan, John A. Dorr and Donald F Eschman, University of Michigan Press, Ann Arbor, Michigan, 1970.

Sand Dunes, A Geologic Sketch, Robert W. Kelley, Michigan Department of Natural Resources, Lansing, Michigan, 1962.

Pattern of Revegetation of a Shoreline Dune Area, Allegan County, Michigan, R. L. Reinking and D. G. Gephart, The Michigan Academician, Volume 11, Number 2, Fall 1978.

Vegetation and Common Plants of Sleeping Bear, P W. Thompson, Cranbrook Institute of Science, Bulletin 52, Bloomfield Hills, Michigan, 1967.

A Guide To Sand Dune and Coastal Ecosystem Functional Relationships, Joan M. Peterson and Dr. Eckhart Dersch, Michigan Cooperative Extension Service. Extension Bulletin E 1529 MICHU SG 81 501.

Conservation Easement

By definition from the Nature Conservancy – A conservation easement is a restriction placed on a piece of property to protect its associated resources.

The easement is either voluntarily donated or sold by the landowner and constitutes a legally binding agreement that limits certain types of uses or prevents development from taking place on the land in perpetuity while the land remains in private hands.

Conservation easements protect land for future generations while allowing owners to retain many private property rights and to live on and use their land. For the camp, this means the property can still have all the camp building and operations occur while the surrounding land is protected.

An easement selectively targets only those rights necessary to protect specific conservation values, such as water quality or migration routes, and is individually tailored to meet a landowner’s needs. In a conservation easement the land remains in private ownership, with the remainder of ownership rights intact.

A conservation easement is legally binding, whether the property is sold or passed on to heirs. Because use is permanently restricted, land subject to a conservation easement may be worth less on the open market than comparable unrestricted and developable parcels. Sometimes conservation easements will enable the landowner to qualify for tax benefits in compliance with Internal Revenue Service rules.

To find out more about conservation easements you can visit www.nature.org/michigan.